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Self-Paced Online

Harnessing Archetypes in Medical Negligence Cases

Explaining the "Why" Behind the Doctor's Choices

Published by Iowa Association for Justice
and Canadian Caucus of AAJ
Learning Objectives
  • Why the defendant doctor made the choice that led to your client’s injury
  • Archetypes of doctors that help tell the story of the choice they made
  • Using choice analysis to focus on the most important choices the defendant doctor made
  • Exploring archetypes to explain why the doctor made that choice
  • Telling the story on cross examination



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$79 USD for Association Member
$99 USD for Non-Member

Duration: 75 minutes

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Summary

Telling the story of your client’s medical injury means helping the jury understand why the doctor made a particular choice that resulted in harm to your client. That can be difficult to do as the circumstances surrounding those choices are unfamiliar to most jurors. Archetypes can be a way to shine the light on why a doctor, or any defendant, makes the choices they make. Archetypes are easily recognizable mental images that illustrate familiar patterns of behavior. Harnessing archetypes to tell the story helps jurors see beyond the inherent biases that tend to favor doctors by exposing the underlying behavioral patterns that led to the harmful choice.

Anthony Bribriesco will show you how to use choice analysis to focus on the most important choices the defendant doctor made, explore archetypes as a means of understanding why the doctor made that choice, tell the story of why the doctor made the choice that harmed your client, and expose those archetypes during cross examination.

SWOD-25182

Presenters
Anthony J. Bribriesco
Bribriesco Law Firm, PLLC

Anthony was born and raised in Iowa.After high school, Anthony attended the University of Chicago where he graduated with... Read More


Originally Published
February 4, 2025

Program Titles and Supporting Materials
This program contains the following components:

  • Media Files
  • Replay of Harnessing Archetypes in Medical Negligence Cases

  • Downloadable Files
  • Harnessing Archetypes 1 hour .pdf

How To Attend
Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

Credit
If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

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